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Viewers are being hardwired differently. In film, it’s harder and harder to use wide shots now. And the bigger the budget, the more closeups there are and the faster they change. It’s a whole different approach. What’s going to happen is there will be the two extremes: the franchise films that are now getting onto brands like Barbie, and Battleship and Ronald McDonald; then there are these incredible, very low-budget digital films. But that middle area, they just can’t sustain and make it work in the current model. Maybe the model will change and hopefully readjust.
- John Hillcoat in the Wall Street Journal